Our Mission – Bellabeat

Our Mission

bellabeat mission

Life Balance

Improving wellbeing is all about achieving a better balance in life. Bellabeat is a brand created for the modern woman seeking that balance. A woman who wants and deserves it all. Through innovations in technology and with a design that suits any lifestyle or situation, we’re dedicated to helping women achieve and maintain a healthy mind and body so that they can focus on unlocking their full potential.

We are a team of young professionals that also strive for that same balance. Staying healthy and happy while dealing with the daily struggles of reaching for your dreams. Every day is a lesson for us, and we consciously think about our experiences in order to successfully use that knowledge. We develop tools as well as content that will help others on their personal journeys towards better wellbeing.


Our Story

Founded in 2014, Bellabeat is one of top 5 recipients of the 2014 Y-COMBINATOR, the world's most powerful start-up incubator. Inspired by nature and holistic approach to medicine we decided that we want to do more than just develop technology for tracking health. We wanted to create a brand that inspires women to become the best version of themselves and empower them with knowledge about their bodies and health.


Our Vision

Bellabeat was built on the belief that inspiration has incredible power to change people’s lives. We aim to inspire others through our design, our technology and our brand. Inspire them to be healthier, happier and more conscious. We believe that people who are inspired go on to achieve the best possible life for themselves and continue to inspire others, creating a chain reaction.


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